Websites From Only $199 That Look Great & Create a Surge of Hungry Buyers
With so many solutions it is hard to know what website you need, or how much it should cost. Take the quiz below to find out how much your website could cost …
These days, every man and his dog are building sites.
What You Need To Know When Getting A Website Built, And What Makes Us A Little Different...
There are many web design agencies, and many that offer web design services. Unfortunately most come at design with a ‘marketing second’ approach.
Building a website in today’s world is actually very easy. Almost anyone can do it. And here lies the problem… almost anyone does. Unfortunately, most do it badly – others just charge far too much.
Digital marketing needs to be considered first. This way we ensure that a website is designed and built in a way that meets the demands of the marketing strategies that will be used to promote it.
How important is this?
Why Your Website Must Convert
As a business we never set out to provide web design services. We are marketers. But here was the problem … digital marketing only works well if the website is designed correctly – and just about every website we saw was not.
If we are doing SEO, then we need to ensure the platform is designed and optimised for SEO, if we are doing affiliate marketing, we need to ensure that we can use the best affiliate tracking systems, if we are designing special promotions, the platform needs to be able to handle the technology behind those promotions … you get the idea.
But most importantly, the site needs to convert.
If your website does not convert, you lose the majority of your potential sales
“If you think good design is expensive,you should look at the cost of bad design” – Ralf Speth
Is Good Design Not The Same As Looking Good?
Bottom line, if someone comes to your website, we need to get that visitor to take an action (purchase online, call you, fill in a form, or visit you etc), and ultimately to become a customer.
Just looking pretty is not enough.
Despite most websites being developed by professional web agencies, surprisingly, few are intentionally designed to convert.
At EthicallyMAD we design sites with a ‘marketing first’ approach. We identify what the objectives for the website are, what the intended marketing strategies will be, and then design the website accordingly.
This is not to suggest that we think that aesthetic design is unimportant. Only that we do not believe in compromising conversions for the sake of design.
If you don’t take a marketing first approach to design, then you will struggle to make any of your online marketing effective. You will make less sales, pay more for clicks on Google Ads, struggle to rank well in the search engines, and ultimately get a lower return on your advertising spend.
Plus, For Every Site Hosted, Each Month We ...
Offset 360% Of Your Site's CO² Footprint
Measuring carbon emissions for data transfer is not an exact science, there are just too many variables. However, there are some accepted base lines that we use. However, we want to be extra sure, and do more than just be neutral.
That is why we partnered with ekos.co.nz to offset 360% of our estimated carbon footprint (for the office, servers, energy used for data-transfer, and for the energy used by the end users device). Offsets are created through NZ based tree planting programs.
Plant A Tree In Africa
Each month someone is a client of one of our monthly services, we have a fruit tree planted in Africa on their behalf. This tree helps offset an additional 320kg of CO² over its life, as well as providing food and income for rural farmers.
We do this, in addition to the certified carbon offsets, simply because it gives an extremely high social return relative to its low cost (thanks to trees.org).
Protect 1000m² Of Rainforest
With greedy corporations cutting down approximately 150 acres of rainforest every minute of every day, threatening thousands of species, we wanted to help.
That is why we also support rainforesttrust.org in protecting 1000m² every month for each client. This way, when you use our services, you can feel good knowing you are not just increasing your business, but you are also helping take care of our planet.