Web Design & Marketing Articles
Why A ‘Good Looking’ Web Site May Kill Your Business
It is no secret, many businesses are struggling far more than they have in the past, or far more than they need to now. But why? There are many excuses given; the economy, the season, high rents and rates etc. But if any of this were true, why are other businesses in their industry
How Much Should A Website Cost?
What you need to know before getting a website built or upgraded to avoid getting ripped off, or losing a lot more from false economy. With any significant purchase, it is important to research how much you should expect to pay before making a buying decision. Many businesses pay far too much for their
Social Impact Metrics
How To Increase Your Social Impact (And Your Profits) Without Spending A Cent More On Marketing or Advertising All businesses do more than just make money. Unfortunately many forget this fact, and they become lost by only measuring revenue. Revenue is, of course, not just important – it is critical for the very survival
Bill Gates: Innovating To Zero
In this talk Bill Gates explains why we need seaming miracles to save the future of the planet, and why zero emissions is the only option for all forms of power generation.
Elon Musk: Energy And Transport For The Future
Elon Musk discusses the future of energy and transportation amongst other important issues. He explains some of the pressing issues, facing society, what problems entrepreneurs should be tackling now and what both Tesla and SpaceX are doing to help.
Guerilla Marketing To Heal The World
In this interview Shel Horowitz talks about his new book, Guerilla Marketing To Heal The World, and how businesses can become more profitable by becoming more socially minded. Shel Horowitz is a copywriter, marketer, an award winning author, speaker and a social business consultant. He is also founder of Green And Profitable, Business For
Interview With Kate Maloney On ‘Rise Up’ The Movie
Rise Up is a new documentary that features many thought leaders and challenges us to live at a higher level. In this interview I speak to its producer, Kate Maloney, about the purpose for the film, and how it came about. Great inspirational content and a better understanding of what you need to do
Changing The Way We Think About Work
In this TED presentation Barry Schwartz, author of Why We Work, explains why we are approaching work with a false logic that leaves business owners and employees dissatisfied with their lives. He shows us a new path that could radically change the type of business entrepreneurs build; and the way business owners manage and
Just How Unsustainable Are The Meat And Dairy Industries?
If you have not yet checked out the Cowspiracy documentary then I highly recommend it. One of the biggest ways to slow down the effects of global warming is being ignored. Unless we address this issue then everything else we do will likely be in vane. Here is their infographic to give you a